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Episodes
Two guys, some digital sports content and plenty of eggs. Tune in to hear us dissect digital sports content from around the world.
Episodes

Feb 17, 2021
Feb 17, 2021
45 min
It's episode three and we're talking all things Super Bowl. Well, Julian is anyway.
In this week's episode we take some inspiration from Tom Brady and Gronk to talk about which athletes are killing it with content on social media. From there, we head straight into a robust discussion on personal branding and content for athletes, before hitting some of your great questions.
There's also a couple of Eggs to get into your diet, while Barks takes on the new segment of Boss of the Week.
Enjoy and remember to follow us on Twitter, Instagram and YouTube!
xoxo

Feb 24, 2021
Feb 24, 2021
1 hr 6 min
Survivor Australia. Love Island. I'm A Celebrity Get Me Out Of Here. Adam Gilchrist's personal content creator.
There's not much that this week's guest hasn't worked on.
As the brains behind Channel 10 Australia's social content for over four years, Edwin Smith knows a thing about producing content.
Settle in for one of the most enjoyable chats so far on the pod, as we tap into the brains of one of the best in the business.
Enjoy and remember to follow us on Twitter, Instagram and YouTube!
Make sure you go ahead and give Edwin a follow at @socialsandwich_ on Twitter and @thesocialsandwich on Instagram. You won't regret it.
xoxo

Mar 3, 2021
Mar 3, 2021
31 min
Ever wondered how teams go about organising players for media days? Well, now you don't have to because in this episode we dive into the hell in a cell that is team photo day.
We take a closer look at a great example from the Adelaide Crows, talk player buy in and question how we could perhaps look at getting more from less on the day.
We're also going to have a closer look at the newly released 'Top Shots' from the NBA and whether this could unlock a new world of digital content.
There's also a couple of eggs, a boss and some singing from Barks.
Enjoy and remember to follow us on Twitter, Instagram and YouTube!
xoxox

Mar 10, 2021
Mar 10, 2021
35 min
Welcome back catch-upers (we're working on a better name for you).
We promised you a guest, but you're stuck with us for one more week. Don't worry, it's a hell of a show.
This week we're taking a closer look at the NBA All Star game and whether it would work here in Australia. More specifically, we talk about whether the AFLX was the closest thing we'll see here. We're sticking with basketball when we dive into some New York Knicks content and discuss the importance of content reflecting performance.
That, eggs, bosses and social questions in another banger of an episode.
Enjoy and remember to follow us on Twitter, Instagram and YouTube!
xoxox

Mar 17, 2021
Mar 17, 2021
51 min
We're so excited to have the extremely talented and hard-working Megan Hustwaite join us on the podcast this week.
We could tell you what Megan does, but honestly we don't have enough characters. An icon in the Australian sporting landscape Megan joins us for a chat about the freelancing life, broadcasting, women in sport and her journey to the top.
There's plenty to love about this episode, particularly the moment when Barks forgets that he let his dog outside.
If you love what you hear from Megan, make sure to give her a follow.
Enjoy and remember to follow us on Twitter, Instagram and YouTube!
xoxox

Mar 24, 2021
Mar 24, 2021
50 min
The 2021 AFL season has officially kicked off and that's given us plenty to talk about this week.
We're taking a closer look at the broadcaster's new mirrorless camera as well as some of the other techniques they've employed over the years to 'enhance' our viewing experience (Jules is still filthy on segway drivers).
There's also some good chat about the importance of game day graphics and a look internationally at how the NHL are keeping their content fun.
Even better, there's our first-ever social tip from our friend at the Social Sandwich a must-listen if you're stuck with Insta grids.
If you don't like any of that, stay tuned for when Jules eggs his mum.
Enjoy and remember to follow us on Twitter, Instagram and YouTube!
xoxox

Mar 31, 2021
Mar 31, 2021
38 min
You've heard us talk about the insane design work that the Essendon Football Club throw up every week, now it's time to listen to the man behind it.
Ben Lawson (Lenny Bawson, Len, Tosser) joins us on the pod this week to take us behind some of the most inspired work in the AFL.
We find out a bit more about his process, where he gets his #INSPO from and also how he managed to book out the Essendon Board Room for the show.
Enjoy and remember to follow us on Twitter, Instagram and YouTube!
xoxox

Apr 7, 2021
Apr 7, 2021
39 min
Take us home to the balllll game (even though we don't fully understand how it all works).
We're stepping out of our comfort zone to have a closer look at some great content examples from the MLB, LA Dodgers and Atlanta Braves to see how they're spicing things up online.
We also have a chat about "living in the grey" and pushing the boundary on sports photography.
All that, some eggs, PLENTY OF BOSSES #POSITIVEENERGYONLY and much more.
Enjoy and remember to follow us on Twitter, Instagram and YouTube!
xoxox

Apr 21, 2021
Apr 21, 2021
38 min
Did you miss us? Because we're back regardless.
We've got plenty of content to talk about this week as we dive into some post-game podcasting, TikToks, the WNBA draft and one of the best TV ads we've ever seen produced.
A good ep if you're interested in harnessing the emotion of sport in your content (especially if your emotion isn't anger).
All of that, some eggs, some bosses and a new tour of Barks' house (shout-out Keith).
Enjoy and remember to follow us on Twitter, Instagram and YouTube!
xoxox

Apr 28, 2021
Apr 28, 2021
41 min
We stopped listening to radio the day they refused to play our podcast, but gee whiz is it alive and well.
This week we're joined by the extremely talented Ethan Meldrum (forgot to ask if he was related to Molly) who is the Digital guy at Triple M Melbourne.
An interesting chat around how the traditional radio world has embraced digital content and is absolutely EXPLODING across a number of different channels.
Ethan (Nathan) takes us through his journey so far and how he works with the likes of JB and Billy to bring their content into the digital world.
Enjoy and remember to follow us on Twitter, Instagram and YouTube!
xoxox
